Tag: pre-internet

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The Death of Blockbuster

Here’s an interesting long read over at Retail Dive on the death of Blockbuster Video:

Who Really Killed Blockbuster?

A couple of interesting (to me) takeaways. First, I like that this article gives all the details other than just saying “Netflix, duh” because that’s not what happened. The thing that annoys the hell out of me in death-of-malls or death-of-<store dying this week> is that they always say it’s Amazon, and it almost never is just Amazon. (I.e. venture cap choke-out run by a fervent Ayn Rand acolyte; tax scam by REIT not paying off anymore; etc.)

Like one of the factors the article mentions that most people forget: VHS tapes were damn expensive, and that was partially hidden to the consumer. Yes, you could buy a priced-to-own copy of Wayne’s World for twenty bucks during a certain limited sales cycle. But if you’ve had the good fortune of losing a copy of Apocalypse Now from a rental place, it probably cost you eighty bucks to replace it. They ran this two-tier pricing scheme for decades, and then when DVDs came out, the studios decided to go with low daily prices across the board, plus they flooded the channel at Wal-Mart and Target with cheap five-buck releases and multi-packs of their back catalog. That’s only one of the nails in the coffin, but that’s an interesting one.

The other thing, and this came up in discussion when I posted this article on FB, is that Blockbuster wasn’t that great of a place for customers anyway. There are a lot of folks nostalgic for the Nineties who were born in like 1998 and don’t remember how crappy some of it was, and Blockbuster was a good example. Like they were borderline predatory about their late fees, and good luck if you got sent to their collections department. They drove a lot of mom-and-pop rental places out of business. And their prices weren’t always great, compared to the non-chain places.

One of the things that always bugged me about Blockbuster was their family-friendly video selection. They were big on promoting mediocre big-budget movies and avoiding cult or obscure cinema. And they were incredibly vocal on not carrying anything beyond an R rating, or controversial movies. I went on a semi-boycott of Blockbuster for years because they refused to carry The Last Temptation of Christ. If you wanted obscure, it’s Not at The Block. If you need a copy of Day For Night, forget it. But they’d have plenty of copies of that new Will Smith movie.

Blockbuster was occasionally a necessary evil when I was in a small town. I really loved local rental stores that had obscure stuff, and of course you had to go to one of those places for the best horror movies. The clerks were always cool, the prices were lower, they didn’t give you as much of a hassle about membership, and sometimes you’d find weird stuff. Like there was a video place in downtown Bloomington — I wish I could remember the name. They never recycled out their old stock. Me and Larry used to go every week and find the most bizarre stuff, faded boxes that were completely forgotten. Like I remember never ever being able to find a copy of Johnny Got His Gun (probably because Metallica bought the rights to it and sat on them) and of course they had it. And I remember renting Deranged: Confessions of a Necrophile, the (bad) Canadian horror movie loosely based on Ed Gein, and it also had the short documentary Ed Gein: American Maniac slapped on the end of the VHS. It was a weird homemade doc consisting of blurry found footage, narrated by some dude in a basement recording on a Bell and Howell mono tape recorder stolen from an elementary school or something. It was awesome. (And it’s on YouTube!) You’d never, ever find that at Blockbuster.

That puts Blockbuster nostalgia in a weird place for me, much like Barnes and Noble. I’m a bit sad B&N is on the verge of shuttering, but back in the day, they were the chain to hate, because they pushed mom-and-pop stores out of business. (And deep analysis that I’m too lazy to do might show a story that independent booksellers were pushed out by someone else in the 80s/90s, like the rise of Ingram or the changes in book printing after NAFTA, or some damn thing.)

I visited one of the last Blockbusters in Anchorage a year and a half ago. (Yes it was the one with the Gladiator jockstrap. No, it wasn’t there yet when I visited.) It gave me a strange and sad feeling, not specifically because it was Blockbuster, but because it was a video store, period. It was all DVD, but wandering the aisles reminded me of the weekly exercise of going from A to Z on a Friday night to find what I’d watch.

That entire era is gone, replaced with a button on my TV remote that lets me scroll through thousands of titles. But something’s missing, with the lack of the Tarantino-esque clerk telling me what I really need to watch, and the tactile experience of pacing the aisles. We now have great convenience and instant access, but it is at a cost that’s hard to quantify, and it’s definitely felt by those who do remember.

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pre-digital observations

A bunch of thoughts, no particular order:

Try going in your kitchen or bathroom and finding a product with a printed package that doesn’t have a URL on it. Pick up food boxes, condiments, pet food, candy bars, canned drinks, toothpaste… anything. Everything has a web address on it. It’s like an address having a ZIP code now, or a two-letter state abbreviation. If you find some old-timey sign for ethyl gasoline from the 1930s, it might say “Oakland, Calif.” instead of “Oakland, CA 94607.” Now it seems like the URL is the way to date if a package is from the mid-90s or earlier.

I remember about the time when Coke cans started putting their URL on the cans. I started a Coca-Cola fan web site in 1994, and was getting more traffic than their site for a brief period. It really pissed me off when they started a site, started putting it on every can or bottle. Pissed me off more that it was “Netscape enhanced” and didn’t work for shit on a text browser. It wasn’t a site for information; it was for pretty pictures and layout that took forever to load on a slow modem. Now, cocacola dot com redirects to coca-cola dot com, and that is a site picker with a big world map and all the regional sites. All the information there is either for shareholders, or trying to convince you that you can be healthy and drink 6000 calories a day.

My site was something at bronze.ucs.indiana.edu/~jkonrath I think. It’s long gone. Bronze was a VAX machine. The machine is long gone; VAX machines themselves are long gone, for the most part, unless you work at some insane bank that could not transition away from them. Hell, UCS is gone now, part of some crazy merger/renaming thing twenty years ago.

I don’t think a civilian could register a hostname back then. I don’t remember how it was done before the late nineties, but I registered rumored with Network Solutions on 11/16/98. I remember it not being cheap, something like a hundred bucks a year. This was when they pretty much had a monopoly on it. There’s no way I could have paid that back in college.

Speaking of putting hostnames on things, I knew a guy who had his email address on the back of his car. This was in like 1990, way before that made any sense. I worked with him, and he was this funny Malaysian grad student who I’ll call K for plausible deniability. He drove some old beast of a seventies car, like a Monte Carlo or something, and had “k___@copper.ucs.indiana.edu” across the back of his trunk, in stick-on letters, the kind you would use to put your name on a mailbox. I have no idea why. He wasn’t running a business, in a band, anything like that. He just thought it looked cool, I guess.

I had to get checks printed in 1992 or 1993 – this was back when people still used paper checks, and to get new ones printed, you looked through a Parade magazine in a Saturday newspaper, and there would be an ad for a place that would print your checks on a design with an American flag or some kittens or Peanuts characters or whatever else. I picked this design that was a bunch of colorful geometric shapes – do a google image search of “90s graphics” and that’s basically what I got printed.

Anyway, I remember I called the 800 number to place the order over the phone. (No internet order form, no web site.) My name and address were three lines, the phone number was the fourth, but the check had five lines, so you could put a business name or something on it. I told the lady on the phone I wanted my email address. She had no idea what that meant. I then told her, my email address was jkonrath@bronze.ucs.indiana.edu, and I wanted that on my check. It was like I was speaking Klingon. I had to slowly spell out  jkonrath@bronze.ucs.indiana.edu over and over, jkonrath@bronze.ucs.indiana.edu, jkonrath@bronze.ucs.indiana.edu, jkonrath  at symbol bronze period ucs period indiana period edu. The whole transaction took twenty, thirty minutes.

I got the checks a month later, and the printer completely butchered it. Like I think they left out the @ and put two spaces after each period, so it was just a jumble of incoherent words with no meaning. And only 4% of the population knew what an email address was. I should have thrown the checks in the garbage and ordered new ones, but that would have taken another month, and more importantly, another twenty dollars. So I used the checks, until I moved to Seattle and got new accounts. And every time I wrote a check, which was often back then, the cashier would ask “what the hell is that?”

Also, I think those new checks I got in 1995? Had the bank’s URL on them.

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KONCAST Episode 7: Andrea Donderi

http://koncast.libsyn.com/episode-7-andrea-donderi

In this episode, I talk to long-time friend Andrea Donderi, a recent graduate of The MFA Program for Writers at Warren Wilson College.

We discuss: the IU support center; the early web; knowledge bases and creating content; Jorn Barger and the invention of the blog; Gopher versus the WWW; the ChiNet BBS and other internet BBSes; social networks before social networks; hoarding old email; identifying as a writer; learning how to capture life as a writer; the Stanford Stegner Fellowship program; the Warren Wilson MFA program; how a low-residency program works; Victor LaValle and David Shields as teachers; the one fellow graduate student/actor who has been in everybody’s MFA program and shall not be named; Zeroville by Steve Erickson; the inevitable UFO discussion; the government keeping secrets in the desert versus the internet; Don Donderi; and is an MFA worth it?

Links from this episode:

– Andrea’s blog: http://loosestrife.dreamwidth.org

– Jon Konrath: http://www.rumored.com

– The Warren Wilson MFA program: http://www.wwcmfa.org

– Don Donderi’s site: http://www.ufoets.com

– Zeroville by Steve Erickson: http://amzn.to/2eEMTFW

– The UFO documentary I couldn’t remember was Mirage Men: http://www.miragemen.com

 

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The Curse of Ancient Writing

Something like 87 years ago, my friend Ray Miller had a zine.  A zine is like a tumblr account, except it’s on dead trees, and instead of pictures you take of yourself with a cell phone camera, it has words on it.  His zine was called Metal Curse, and it was essentially a way to get to meet bands and get free crap from record labels before it got into stores.  And in Indiana, it was a way to get things that never showed up in stores, because the absolute best music store within 50 miles of my house was a 45-minute drive away, and was only marginally better than buying CDs at Wal-Mart.  Also, at this point in time, most of my peers were extolling the virtues of an artist that largely advised us to stop and observe an occasion known as “hammertime,” and the only way you could talk to anyone interested in any music not designed in a government laboratory for sale at malls was to write a letter to some dude in Sweden or Japan, and the only way to get in touch with these people was to read a poorly-photocopied publication ordered through the mail.

In my second year of college, I went to IUSB, a commuter college that was mostly parking lot, and I hung out with Ray a lot, mostly driving around, skipping classes, and listening to thrash metal bands like Helloween and Napalm Death.  He did three issues of his zine and was starting to pick up steam with it, getting more self-produced demo tapes in the mail to review.  Back then, zines had reviews of albums or demo tapes, interviews with bands, and news updates about bands, usually a giant bulleted list of who was releasing what or where they were touring or who broke up or whatever.  But there wasn’t much else as far as content.  You couldn’t really have cool pictures, because they didn’t photocopy well, and every picture turned out looking like a black and white thermal map of Uganda taken from a plane window. Outside of NASA, digital photography didn’t exist, and even if you had a decent camera, good luck getting it into a show.  Most of the zines out there were also not well-crafted literary journals honed by intellectuals either, and sometimes the writing was funny, but 90% of the interviews out there asked the same exact ten questions.  Zines weren’t known for their in-depth editorial content.

I wasn’t a writer back then.  I helped teach a writing class in the English department, oddly enough.  But that mostly involved telling people they had to press Shift-F7 to print, and walking distressed students through the procedure involved when underlining words in Norton Textra, this horrible WordPerfect clone we used.  I studied computer science, and spent all of my free time trying to learn C and write games and whatever you did to waste time before the web was invented.  (Tetris, I think.  And downloading crap from anonymous FTP sites.)  I took one writing class, and the teaching assistant either liked my stories a lot or wanted to sleep with me; looking back at what I wrote then, it must not have been the stories, but you should have seen the glasses I used to wear back then.  But I didn’t consider myself a writer, and certainly didn’t do it in my spare time for fun.

At some point, I suggested to Ray that I should write an advice column for his zine.  I don’t know if I asked him to do it, or if I just wrote it first, but I had this idea of a fake Dear Abby sort of thing.  I think I subconsciously ripped off this idea from a free newspaper I used to read in Bloomington.  Or maybe it was because one of my parents gave me a copy of Dear Abby’s Guide to Sex for Teenagers, and I thought this was the funniest damn thing I’d ever read, and wanted to write something just as humorous.  One night I fired up that cyan-on-blue screen of WordPerfect 5.1, and cracked out a handful of fictional questions mailed in from readers.  I don’t know what inspired me to come up with the name, especially because now it takes me years to name anything, but I called the column “Dear Death.”  It probably had to do with listening to that Metallica song “The Four Horsemen” 58,000 times a week.

I gave Ray a laserprinted copy of the column, and he put it in issue #4.  At the time, he used this GEOS program instead of Windows, and did the whole zine in its word processor, then printed it out on his dot matrix printer, so that one page looked an order of magnitude better, and he rushed out and bought his first laser printer.   If you were born before 1990 and have no idea what a dot matrix printer is, I wouldn’t even recommend going to a museum and looking at one, they are such huge pieces of shit.  I spent most of my tenure as an IUSB computer consultant un-fucking these Epsons where the tractor feed wheels would get jammed, and the ribbons would gum up or get unspooled, and some deranged bored housewife type would keep jamming it worse and worse until it involved stripping the whole thing into tiny pieces and realigning every little piece.

Anyway, #4 turned out great.  I didn’t do a column for #5, but then wrote one for the next seven issues.  Luckily, those seven issues took like a decade to put out, so I had plenty of time to come up with new ideas.  I did five issues of my own zine during the timeframe of Metal Curse #6 and #7 (although mine was way shorter and had less stuff in it) and some time after #7, I started calling myself a writer and chipping away at my first book. But these columns pretty much mark the start of my writing career.

Metal Curse had 13 issues as a print zine.  Ray recently resurrected it as an online site, and has started with a lot of new reviews, plus he’s slowly bringing online the back archive of old stuff.  And part of that is the Dear Death columns, which means you can go read all of them online.  The writing is much different than what I do now, and I don’t really listen to that much death metal anymore, so it’s both embarrassing and interesting to look back at this stuff. Anyway, you can check out my columns at http://metalcurse.com/index.php/dear_death.